NUGRAHA, Rahma; KURNIANINGSIH, Heny.
EFFECT OF PRODUCT QUALITY, PRICE PERCEPTION, AND BRAND IMAGE ON PURCHASE DECISION FOR BIR BINTANG IN SOLORAYA.
Jurnal Manajemen, [S.l.], v. 11, n. 1, p. 76 - 86, june 2021.
ISSN 2541-4348.
Available at: <https://jurnalfe.ustjogja.ac.id/index.php/manajemen/article/view/2385>. Date accessed: 01 may 2024.
doi: https://doi.org/10.26460/jm.v11i1.2385.